Injury Matters is launching the Stay On Your Feet® Move Your Body campaign this March. This campaign urges older adults to prevent falls by building their balance and strengthening their legs through fun, regular physical activity.
Exercise is one of the most effective strategies to reduce the risk of falling due to maintaining muscle and strength, increasing endurance, and improving gait, balance, and mood. As part of the natural ageing process, balance and strength can decline from the age of 40, with changes such as reduced muscle and ability to balance, which influences the risk of having a fall.
Falls are a significant public health issue affecting Western Australian families and the economy, with falls ranking as the leading cause of injury fatalities and injury hospitalisations in WA. As the 2020 WA Falls Report shows, someone died every 26 hours in WA due to a falls-related injury in 2017.
Injury Matters is launching the three-month campaign with multiple activities across WA and supporting upcoming ‘Give It A Go’ events, including the Town of East Fremantle’s on 3 March 2021. Find out more and register today here!